Online advertising allows you to display ads to the specific audience you’re looking to attract. Here are a few options that SilverRank has found most effective:
Google AdWords PPC
This allows you to target specific keywords search strings and display ads in specific geographic locations. And the best part is that you only pay for an ad if someone clicks on it (PPC – pay per click).
Want to target females, ages 22-26 in Buffalo, NY who just recently got engaged? Facebook allows you to target very niche audiences and drive more business. Just think of the potential for your business.
Have you ever searched for a product and then noticed that ads keep popping up all over for the product? This is called remarketing. It lets you stay top-of-mind with people who have already expressed an interest in your business. And, it can be extremely cost effective (you might be surprised at how inexpensive our plans start)!
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